Press
BHG: This Is the Holiday Scent of 2024 (and You Can Make It Yourself!)
Sue Phillips, founder and CEO of Scenterprises, agrees with this forecast, emphasizing that the holiday scent of 2024 will capture the warmth and coziness of the season, but with a refreshing twist that blends tradition with modern appeal.
WWD: Sue Phillips on How to Properly Wear Perfume
New York Post: COVID-19 survivors regain smell thanks to ‘magician’ perfumer
Vanity Fair: Katie Holmes and Jamie Foxx Allegedly Gave Each Other Perfume, Still Won’t Confirm a Thing
Well + Good: What Is Musk in Perfume? Here’s What to Know About the Fragrance Note
Oprah Daily: How to Discover Your Own Signature Scent, According to the Pros
New Beauty: Make Your Own Perfume? Inside the Latest Fragrance Trend
Entrepreneur Daily Mag: Sue Phillips: Crafting Signature Scents That Define Luxury and Identity
It’s All About The Ingredients
A Brief History of Fragrance
Fragrance through the decades
Dive into Fragrance History: The 1960s!
The 1960s brought new scents to America! Duty-free shops offered European perfumes, like the modern twist on Chanel No. 5, Madame Rochas. As culture shifted, so did fragrance - lighter scents emerged alongside the American fragrance industry. Think green & woodsy by Norman Norell (the "American Balenciaga"). And who can forget the era of Twiggy?Musk and patchouli became popular, not just for their scent but for their... masking abilities.



